Korean singer-songwriter (and megastar) IU released her 5th studio album, LILAC, earlier this year (which we adored!), but she’s already set to make an early return. It’s not entirely surprising: while the multi-talent (she writes, composes, plays, produces – you name it) tends to take a long time between proper LPs, she tends to keep fans fed with sporadic singles.
Her latest is due soon, titled “Strawberry Moon”. First teased with an ambiguous picture of a pink moon and the words, “meet again when the strawberry moon comes up. from IU.,” she’s now made the release clear with the track’s first teaser image.
Worlds away from the serene, practically stately, nature of LILAC, the teaser for “Strawberry Moon” is playfully surreal, even silly. Check it out above (what truly sells it is her look of grave concern amidst all the ice cream), and stay tuned to Beats Per Minute for the single’s imminent release.
Update: “Strawberry Moon has been confirmed for an October 19th release. Not long now, Uaenas!
In the meantime, revisit the vibrant video for LILAC’s title track below.