Israel McFarland saves face on “Never Did”

With its rapid-fire lyrics and soaring chorus, Israel McFarlandโ€™s latest single โ€œNever Didโ€ has the potential to be a radio hit this summer.

The Nashville-based artist/producer shares the backstory: โ€œโ€˜Never Didโ€™ is a song about falling hard for someone against the advice of close friends. This person acted as though they were looking for a serious relationship but, in the end, were not. The song details how, instead of admitting to my friends the embarrassment and pain the relationship caused, I โ€œfake a laugh,โ€ โ€œtwist the pastโ€ and let on that it didnโ€™t mean anything to me in order to save face.โ€

McFarland has worked with artists like Leni Black and Sommer โ€“ and they all share musical gifts that make them special: emotional intimacy and a mastery of studio singing. While performing onstage requires larger-than-life emoting, studio singing is subtle โ€“ and the little touches create a big impact.

Israelโ€™s previous singles include the haunting ballad โ€œJazz Chordโ€ and 2022โ€™s โ€œThe Costโ€, which builds beautifully to its emotional crescendo. Last year, he recorded a duet with Sommer called โ€œWorth Takingโ€ โ€“ and it gets my vote for one of the most memorable love songs in recent years.

Listen to โ€œNever Didโ€ below, or find it on your favorite streaming platform.


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